Alcaraz Signs.

Alcaraz Signs.

Alcaraz Signs.

Hijacking 40+ TV channels to promote a new Netflix show.

Hijacking 40+ TV channels to promote a new Netflix show.

Client

-

Netflix

Client

-

Netflix

Client

-

Netflix

Role

-

Creative Art Director

Role

-

Creative Art Director

Role

-

Creative Art Director

Year

-

2024

Year

-

2024

Year

-

2024

Agency

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DAVID Madrid

Agency

-

DAVID Madrid

Agency

-

DAVID Madrid

To announce Alcaraz’ new docuseries on Netflix we used a new media that hacked every other media.

To announce Alcaraz’ new docuseries on Netflix we used a new media that hacked every other media.

To announce Alcaraz’ new docuseries on Netflix we used a new media that hacked every other media.

01 Case Study.

01 Case Study.

02 Reveal.

02 Reveal.

Awards.

Cannes Lions.

Gold – Direct.

Bronze –  Media.

Bronze –  Entertainment.

x7 Shortlist.


D&AD

Graphite - PR (Use of talent).


Lia Awards.

Gold - Creative Strategy.

Silver - Use of Social Media & Influencers.

Silver - Evolution.

Bronze - Non Traditional Media.


The Clios Awards.

Gold - Media.

Silver - Use of Social Media & Influencers (Direct).

Silver - Partnerships & Collaboration (Media).

Silver - Use of Social Media & Influencers (Media).

Bronze - Partnerships & Collaboration (Branded Entertainment & Content).

Bronze - Creative Effectiveness.

Bronze - Integrated.


The Andy Awards.

Gold - Idea.


The One Show.

Gold - Social Media.

Bronze - Public Relations.

x4 Merits.


The DRUM Ranking.

15 Top entertainment campaigns - 2025


Awards.

Cannes Lions.

Gold – Direct.

Bronze –  Media.

Bronze –  Entertainment.

x7 Shortlist.

Lia Awards.

Gold - Creative Strategy.

Silver - Use of Social Media & Influencers.

Silver - Evolution.

Bronze - Non Traditional Media.

The Clios Awards.

Gold - Media.

Silver - Use of Social Media & Influencers (Direct).

Silver - Partnerships & Collaboration (Media).

Silver - Use of Social Media & Influencers (Media).

Bronze - Partnerships & Collaboration (Branded Entertainment & Content).

Bronze - Creative Effectiveness.

Bronze - Integrated.

The Andy Awards.

Gold - Idea.

The One Show.

Gold - Social Media.

Bronze - Public Relations.

x4 Merits.

The DRUM Ranking.

15 Top entertainment campaigns - 2025


Don’t be shy! Get in touch.

andreagarciartdirection@gmail.com

Andrea García ©2025

Don’t be shy! Get in touch.

andreagarciartdirection@gmail.com

Andrea García ©2025

Don’t be shy! Get in touch.

andreagarciartdirection@gmail.com

Andrea García ©2025